Coverage: Borough Le Plateau Mont-Royal
Foundation:
The first issue of Le Plateau appeared on October 6, 1996, serving the same territory as Le Guide Mont-Royal. The latter has since folded, however, leaving Le Plateau as the only weekly newspaper to cover the entire Plateau Mont-Royal neighbourhood.
Le Plateau is a precursor of sorts, being launched by Transcontinental long before the Plateau Mont-Royal was singled out as North America's trendiest neighbourhood.
Run: 35,242 copies weekly
Prominent Facts:
- A market of more than 71,256 people
- $1,290,638,669 Cdn in consumer spending
- 24.1% are homeowners